User Research and Usability Testing

9 Jan 2023, 13:00–18:00 (UK)
Remote via live video
Beginners–Intermediate
£159–£258

What's on

Many designers like to jump into UI design before understanding actual business and user problems — and then we end up with «UX on crutches». 

There's a better way to create useful (and usable) products and services with facts-based design, where you could validate your design ideas with end-users, rather than solely relying on gut feel.

This practical workshop run by a professional designer with 15+ years of experience, remotely via live video (not recordings) with practical exercises and lots of Q&A.

One-to-one mentoring is available additionally to the workshop: we'll review your portfolio, provide career advice, salary insights, and prepare you for that interview. 

Who runs it

The School of UX speaker Sergei Golubev

Sergei from Estonia 🇪🇪 – UX designer & entrepreneur with 15+ years of experience working with Microsoft, Heathrow and British Gas. Organiser of TheUXConf. The companies Sergei worked with

What our students say

We are rated 4.9 out of 5 on Trustpilot 👉🏼 read all the reviews

As a graphic designer I wanted to gain more of an insight into the world of UX/UI design and I was definitely given the knowledge and tools to be able to apply them into my day to day role.

Shauna

I took this course as a content designer wanting to learn more about UI and UX. Most other courses don't offer certificates but this one did. So it's great to have actual evidence to place on my CV, LinkedIn and online portfolio.

Jordan

This was a fantastic week of learning. Each tutor was incredibly helpful. Would highly recommend to anyone wanting to start a career in UX and or UI.

Izzy

I did the UX writing course and it was exactly what I needed. I'm looking forward to finishing the UX/UI cycle with the school of ux and upping this to a 5-star review.

Cerise

What we'll cover

In this workshop you will learn how to carry out user research, map user journeys, run usability and A/B testing, track conversions and more. Show moreShow less

  • carrying out user research and reporting findings
    to understand users, their needs and challenges using surveys and interviews
  • mapping user journeys and experience maps
    to understand how users navigate through the system, find out about their feelings any pain-points
  • usability testing remotely & in person
    to validate assumptions and test product directly with users before spending time and financial resources on coding
  • A/B testing
    to compare two or more design variations and pick the best performing one (instead of arguing with fellow teammates)
  • looking into analytics
    to measure performance of your design: setting goals and tracking conversions in order to turn visitors into customers
Show moreShow less

What's included

✋🏽 Live video & real-time interaction (when remote)
💻 Hands-on exercises
individual & group
📑 Handouts & slides
for you to download
🎙️ Q&A session
with experienced designer
📖 Books & tools recommendations
💬 Private Slack group
for networking & jobs
💰 Personalised career advice
(with selected ticket option)

Our UX & UI design course is CPD-certified

The content of our most popular 3-day to 5-day course on User Experience & User Interface design is accredited by the CPD Certification Service (certificate no. A022883) as conforming to continuing professional development principles.

Logo of CPD Member, The CPD Certification Service Logo of CPD Member, The CPD Certification Service

Our 4000+ students come from different backgrounds and countries

Complete beginners, graphic / UX / UI designers, developers, PMs, BAs, marketers. From big companies and startups to independent freelancers  👉🏼 read student reviews

How we compare to other institutions

Choosing between UX design courses at The School of UX and General Assembly, Udemy or university degrees? Any education is great. It’s up to you to pick the right one for you:

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