Privacy Policy

1.   Who are we?

1.1   We are Pixel Takeaway Limited, UK-registered company no. 08705786, registered office at Level 33, 25 Canada Square, London, England, E14 5LB, United Kingdom. We own and operate schoolofux.com, theuxconf.com and uxmeter.com websites. Our contact details are on the site. Please email us if you have any questions or feedback about this policy.

1.2   We are registered with the Information Commissioner’s Register of Data Controllers under number ZA346976 and handle your data according to GDPR. You can view our Data Protection registration.

1.3   We only use trusted and secure service providers to make our events happen, such as:

• Shopify, Eventbrite, FreeAgent and PayPal systems to help you securely book tickets for our events and to check you in on the day of the event. We only use the details you have provided us during the booking.
• MailChimp and Shopify Email systems to email you relevant materials before after the events (courses, workshops, conferences) you're attending, and let you know about new upcoming events. We only use the details you have provided us in newsletter sign-up form on our website and/or event registration form on Eventbrite or our website. You may unsubscribe from our marketing emails at any time.
• Intercom and Zendesk systems to communicate with you via a live chat on our website. We only use the details you have provide us in the Intercom and Zendesk chats.
• Accredible / Credentials.net system to issue a digital certificate to you upon completion of our event. We only use your full name and email address you have provided us during the booking.
• Google Analytics, Segment, FullStory and MixPanel systems to understand how we can improve your experience on our website. We do not share or use any of your personal data for this. You may opt-out of Google Analytics.
• Advertising conversion tracking code of Facebook, Google, LinkedIn, Pinterest, Quora and Reddit to understand when someone has visited our website after interacting or seeing our adverts displayed on these websites and their networks. We do not share or use any of your personal data with Facebook, Google, LinkedIn, Pinterest, Quora and Reddit for this.
• Re-targeting systems of Facebook, Google and LinkedIn to provide personalised advertising of our events to our current students and potential customers across Facebook's social network, Google and LinkedIn, when you have visited our website. We do not share or use any of your personal data with Facebook for this.

2.   What’s the point of this policy?

2.1   This policy tells you how we deal with your “personal data” (i.e. technical term for information about any identified or identifiable living person). Please read on to find out what kinds of personal data we collect, how we use and protect it, to whom we disclose it and how you can access and rectify it.

2.2   Please do not use our site unless you are completely happy with this policy. If you do use our site, we will assume that you do accept it.

3.   Might the policy change?

3.1   It may well do and so you should check it whenever you visit our site. We will assume you agree to the revised policy if you use the site after the effective date shown at the bottom of the policy.

4.   What personal or other data do we collect?

4.1   We collect and store the information which you give us via forms on our site - such as your name, address, email address, phone number, bank / PayPal account details and so on - or when communicating with us by email or in some other way.

4.2   We may receive and store certain information automatically when you interact with us. Examples include the internet protocol (IP) address used to connect your computer to the internet, connection information such as browser type and version, your operating system and platform, a unique reference number linked to the data you enter on our system, login details, the full URL clickstream to, through and from our site (including date and time), cookie number, activity on our website including the pages you visited and searches you made.  

5.   What about cookies?

5.1   We use cookies. A cookie is a small file of letters and numbers that we put on your computer. Our site’s functionality will be limited if you do not accept cookies.

5.2   Cookies are widely used to make websites work, or work more efficiently, as well as to provide information to the site owner or others. Session cookies are temporary cookies that remain in the cookie file of your browser only until you leave the site. They allow websites to link your actions during a browser session. Persistent cookies stay in the cookie file of your browser for longer (though how long will depend on the lifetime of the specific cookie). For further information on cookies, including how to use your browser to block them, visit: www.allaboutcookies.org.

5.3   Cookies are used on this site for the following purposes:

a)   Session cookies: We use session cookies to enable the website to keep track of your movement from page to page and store your selections so you do not get asked repeatedly for the same information. These cookies allow you to proceed through many pages of the site quickly and easily without having to authenticate or reprocess each new area you visit. For example, the session cookie remembers your shopping cart selection so will have the items you selected when you are ready to check out.

b)   Log-in cookies: We use persistent cookies (up to one week) to enable faster log-in to our site.

c)   Google analytics cookies: Google sets persistent cookies (up to two years) to recognize and count the number of site visitors as well as providing other information about the visit such as duration, route through the site and what sites the visitor came from. This information helps us to improve the way our site works, for example by making sure users find what they need easily. These cookies are provided by Google. Google requires us to tell you the following: “ This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”).  Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage.  Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.  You may refuse the use of cookies by selecting the appropriate settings on your browser. However please note that if you do this you may not be able to use the full functionality of this website.  By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.” Click here for more information about Google Analytics cookies. Click here to opt out of Google Analytics.

d)   Cookie warning cookie: This cookie takes note of whether you are happy to accept cookies on this website based on your response to the message which appeared when you first visited the site. This persistent cookie will remember your preference for up to 30 days.

5.4   By continuing to use our site, having seen our cookie notice, we assume that you consent to use of the cookies outlined above.

6.   How do we use your personal data?

6.1   We use your personal data to provide our services eg send service messages, process payments and/or fulfil orders.

6.2   We use your personal data to help us communicate with you effectively should you try to contact us via our site including verification of any claims you may make.

6.3   If you have agreed on our site, we may use your personal data to send you emails (or other communications) with details of our or third party goods or services which may be of interest to you including information about special offers or promotions.

6.4   We may use personal data to recognize you when you visit or return to our site to track anonymised traffic and usage patterns, to prevent or detect fraud or abuses or to help us improve our site.

6.5   We retain personal data from closed accounts in order to comply with legal obligations, enforce our terms and conditions, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigations and take other actions as permitted by law.

6.6   We may access, remove, alter, store or otherwise use any personal data if we have reason to believe that it breaches our terms and conditions, or that such steps are necessary to protect us or others, or that a criminal act has been committed, or if we are required to do so by law or appropriate authority.

7.   How do we protect personal data?

7.1   Security is a high priority. We take appropriate precautions to protect personal data from loss, misuse, unauthorised access or disclosure, alteration or destruction using the same safeguards as we use for our own proprietary information.

7.2   Email and other electronic communications are not secure if they have not been encrypted. Your communications may pass through servers in a number of countries before they reach us. So we do not accept responsibility for any unauthorised access to or loss of personal data that stems from a cause beyond our control. Nor can we be held responsible for the actions or omissions of other users or third parties who may misuse your personal data which they collect from the site.

8.   To whom do we disclose personal data?

8.1   Payment details including credit card numbers are supplied direct to our banking partner mentioned on our site. We do not store credit card details. To ensure your details are not being used without consent, your personal data may be supplied to relevant third parties including credit reference and fraud prevention agencies, who may keep a record of that information.

8.2   We may allow access to your personal data by third parties who supply us with a service.   Examples include e-commerce platform providers, website hosts and businesses which assist us in undertaking communications or monitoring our site.

8.3   We do not provide your personal data to third parties for marketing purposes.

8.4   We may disclose personal data so far as reasonably necessary:

a)   if we have reason to believe that it breaches our terms and conditions, or that such steps are necessary to protect us or others, or that a criminal act has been committed, or if there has been a complaint about content posted by you, or if we are required to do so by law or appropriate authority; or

b)   in the case of an actual or proposed (including negotiations for a) sale or merger or business combination involving all or the relevant part of our business.

8.5   We may store or transfer personal data outside the EU for the purposes stated in this policy. If so, we will of course comply with the applicable laws relating to data transfer outside the EU.

8.6   Except as otherwise specifically included in this policy, this document addresses only the use and disclosure of information we collect from you. If you disclose your information to third parties, whether they are other users of our site or other websites, different rules may apply to their use or disclosure of your information.

8.7  We do not store credit card details nor do we share customer details with any 3rd parties apart from those listed in 1.3 used for solely order processing and support purposes.

9.   How can you access and rectify personal data?

9.1   You can access and rectify your personal data by contacting us by the means shown on our website. We may charge an administration fee in line with data protection laws.

9.2   For information about your rights under UK data protection laws, see the website of the UK Information Commissioner.

9.   Klarna

In order to be able to offer you Klarna’s payment options, we will pass to Klarna certain aspects of your personal information, such as contact and order details, in order for Klarna to assess whether you qualify for their payment options and to tailor the payment options for you. General information on Klarna you can find here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarna’s privacy policy.

Version 1.6

Last Updated: 29/06/2021

Effective Date: 01/05/2016