UX Research course: from theory to practice

Date to be confirmed
London, SE16 7AR
Beginners–Intermediate
986 SR

What's on

A short, practical & affordable course on User Experience research. Β This hands-on workshop run by a professional UX researcher with over 10 years of experience will cover:

  • defining UX Research
  • making it a business case
  • preparation: research questions and goals
  • methodologies: the right method for each project
  • execution: where do I find the participants? what equipment should I use? moderation techniques, notetaking tips
  • reporting and analysis: choosing the right deliverable, keeping it focused, maintaining corporate engagement
  • systematising research: developing a roadmap, ensuring sustainability, keeping it real
  • further training and readings
  • live QnA

You'll leave with plenty of knowledge on how to carry out proper UX research on your project. Go beyond traditional user testing and become a UX research star. Regardless of whether you are a team of one or ten, this workshop will have something for you.

    Who runs it

    The School of UX speaker Alberto Ferreira

    This course is run by Alberto Ferreira, UX Research Lead at Travel Republic. He has worked on improving the digital experience for big players like Opodo, Sony, BBC, among others. He is also the author of Universal UX: Building Multicultural Experience and is a featured UX conference speaker.

    What our students say

    We are rated 4.9 out of 5 on Trustpilot πŸ‘‰πŸΌ read all the reviews

    As a graphic designer I wanted to gain more of an insight into the world of UX/UI design and I was definitely given the knowledge and tools to be able to apply them into my day to day role.

    Shauna

    I took this course as a content designer wanting to learn more about UI and UX. Most other courses don't offer certificates but this one did. So it's great to have actual evidence to place on my CV, LinkedIn and online portfolio.

    Jordan

    This was a fantastic week of learning. Each tutor was incredibly helpful. Would highly recommend to anyone wanting to start a career in UX and or UI.

    Izzy

    I did the UX writing course and it was exactly what I needed. I'm looking forward to finishing the UX/UI cycle with the school of ux and upping this to a 5-star review.

    Cerise

    What we'll cover

    In this workshop you will learn how to carry out user research, map user journeys, run usability and A/B testing, track conversions and more. Show moreShow less

    • carrying out user research and reporting findings
      to understand users, their needs and challenges using surveys and interviews
    • mapping user journeys and experience maps
      to understand how users navigate through the system, find out about their feelings any pain-points
    • usability testing remotely & in person
      to validate assumptions and test product directly with users before spending time and financial resources on coding
    • A/B testing
      to compare two or more design variations and pick the best performing one (instead of arguing with fellow teammates)
    • looking into analytics
      to measure performance of your design: setting goals and tracking conversions in order to turn visitors into customers
    Show moreShow less

    What's included

    βœ‹πŸ½ Live video & real-time interaction (when remote)
    πŸŽ™οΈ Q&A session
    with experienced designer
    πŸ“– Books & tools recommendations
    πŸ’¬ Private Slack group
    for networking & jobs
    πŸ’° Personalised career advice
    (with selected ticket option)

    Our 4000+ students come from different backgrounds and countries

    Complete beginners, graphic / UX / UI designers, developers, PMs, BAs, marketers. From big companies and startups to independent freelancers  πŸ‘‰πŸΌ read student reviews

    Our venue is just 5 minutes from central London

    Our in-person courses are run at Canada Water Library in London SE16 7AR. It's right outside Canada Water tube station, 5 minutes by tube from London Bridge.

    How we compare to other institutions

    Choosing between UX design courses at The School of UX and General Assembly, Udemy or university degrees? Any education is great. It’s up to you to pick the right one for you:

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