UX express weekend design course

15 Aug 2020, 13:00–18:00 (UK)
Remote via live video
Beginners–Intermediate
£199

What's on

Short weekend UX design course: from user research and accessibility to IA and A/B testing.

You'll learn how to carry out UX research, map user journeys, create information architecture, create accessible & inclusive design, run usability and A/B tests and to track conversions using analytics.

Who runs it

The School of UX speaker Chimmy Kalu

Chimmy Kalu – Senior UX designer who has experience working with British Airways, Vogue and WorldRemit. Particular interest in accessibility. The companies Chimmy worked with

What we'll cover

We'll show you how to carry out user research, map user journeys, run usability and A/B testing, track conversions and more. Show moreShow less

  • introduction into User Experience design process
    for you to have a lean, robust & effective workflow across your projects and company
  • UX versus UI
    to explain important differences between designing pretty User Interface and understanding & solving actual user's problems
  • carrying out user research and reporting findings
    to understand users, their needs and challenges using surveys and interviews
  • mapping user journeys and experience maps
    to understand how users navigate through the system, find out about their feelings any pain-points
  • creating information architecture using card sorting
    to group information in a more logical way to improve navigation and help users complete their tasks quicker
  • usability testing remotely & in person
    to validate assumptions and test product directly with users before spending time and financial resources on coding
  • A/B testing
    to compare two or more design variations and pick the best performing one (instead of arguing with fellow teammates)
  • review of the best accessibility practices
    to make sure design is inclusive and works for everyone (way further than only for people with disabilities)
  • looking into analytics
    to measure performance of your design: setting goals and tracking conversions in order to turn visitors into customers
Show moreShow less

What's included

👩🏾‍💻 Live video & real-time interaction when remote
🧠 Hands-on exercises
individual & group
📑 Handouts & slides
for you to download
🎙️ Q&A session
with experienced designer
📚 Books & tools recommendations
✋🏽 One-to-one mentoring
(bookable separately)

Our 3000+ students come from different backgrounds and countries

Complete beginners, graphic / UX / UI designers, developers, PMs, BAs, marketers. From big companies and startups to independent freelancers – read student reviews

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